By Foster Web Marketing A lot of the estate planning lawyers I talk to see reviews as a kind of nice “extra.” They don’t ask for them. They don’t look for them, and they don’t necessarily know what kind of impact their reviews are having on their incoming visitors and leads. In a profession that depends on your good name and reputation, doesn’t that seem like a huge oversight? Someone checking out your estate planning firm for the first time wants to know what kinds of experiences other people have had. They want to know if you can actually help…
The Top 6 Reasons You Should Be Giving Seminars
By Philip J. Kavesh, J.D., LL.M. (Taxation), CFP®, ChFC, California State Bar Certified Specialist in Estate Planning, Trust & Probate Law For estate planning attorneys, all of the technical and legal education in the world is great, but if you are not able to bring in prospective clients to plan for, there is no way for you to be able to successfully run your own estate planning practice. If you regularly receive referrals from other sources, such as financial advisors, CPAs, life insurance agents or other attorneys, that’s great. However, what happens if those referrals stop? How consistent and predictable…
How Estate Planners Can Make The Most of Their Contact List
By Foster Web Marketing Finding perfect new clients for your estate planning firm is difficult. You have to do all the work to figure out where they are, make meaningful connections, build trust, and convince them that you are the right fit for their needs. My team and I help estate planning attorneys do this every day, and I’ll be the first to admit it. It’s necessary, and it gets results—but this stuff is tough! However, you probably already have something that could be an incredible shortcut toward getting great clients. You probably already have something that takes so many…
Top 6 Mistakes Estate Planning Attorneys Make with Prospective New Clients
By Kristina Schneider, Practice Success Coach As an attorney, your time is important and there are a lot of people out there who want free legal advice. It is a common practice for many estate planning attorneys to offer a free consultation to prospective clients, so those who are insisting on charging a fee for initial consultations are creating a barrier to entry and eliminating potential new clients who otherwise seek attorneys not charging for their initial meeting. Over the years, I have heard a number of common mistakes made by estate planning attorneys with respect to how they handle…
SLATs and the Reciprocal Trust Doctrine: Just Because Nearly Everyone Is Violating It Doesn’t Make It Okay
By Steven J. Oshins, Esq., AEP (Distinguished) What is a Spousal Lifetime Access Trust? A Spousal Lifetime Access Trust (“SLAT”) is an irrevocable trust set up by one spouse for the benefit of the other spouse and other beneficiaries. The most frequently used version is the completed gift SLAT although incomplete gift SLATs can be used as a creditor protection tool and should be used more often than it is. The completed gift SLAT is primarily used for estate tax reduction purposes, and secondarily as a creditor protection tool. Because of the estate tax reduction benefits, especially since the settlor…
Training Associate Attorneys & Staff
By Philip J. Kavesh, J.D., LL.M. (Taxation), CFP®, ChFC, California State Bar Certified Specialist in Estate Planning, Trust & Probate Law Over the past couple of months, we covered the importance of properly hiring and incentivizing your associate attorneys and support staff in order to build and maintain a successful estate planning practice. Now, we will address training. As I’ve stressed in all other aspects of your practice, you must have processes, procedures, forms and systems for everything that happens in your law firm on a daily basis. This includes your marketing, client meetings, work production and work review, as…
Multiple Financial Advisor Referral Relationships May Be a Big MISTAKE!
By Philip J. Kavesh, J.D., LL.M. (Taxation), CFP®, ChFC, California State Bar Certified Specialist in Estate Planning, Trust & Probate Law Does that sound crazy to you? Probably! But, hear me out. (By the way, if you’re a financial advisor, what I’ll say applies equally to you having too many estate planning attorney relationships.) Over the years, I have consistently heard fellow estate planning attorneys tell me all of the reasons why the dedicated, single-financial advisor referral relationship (or a relationship with only one company or group of advisors) that I use in my practice doesn’t work or why it…
3 Reasons to Audit Your Estate Planning Website Content
By Foster Web Marketing As your website expands, older content can go stale. It might be inaccurate or outdated, or it might just be a little out of line with your current brand and messaging. You can’t just delete all that old content because you risk losing leads and getting in trouble with search engines. Unfortunately, the same goes if you just hang on to your old content without making any changes. That’s why we recommend digging a little deeper into your content with a comprehensive website content audit. A content audit is a systematic review and analysis of all…
What to Do When Your Employees Ask for a Raise?
By Kristina Schneider, Practice Success Coach If you’ve ever had an employee approach you randomly and request an increase in their salary, it may be challenging to know how best to respond. While you may be happy with their work, you may be strapped from being able to financially accommodate such a raise. It creates all sorts of fears and concerns around this person walking away if you don’t oblige. Below are some practical tips to help you manage (and avoid) this happening. TIP #1: Create a Process for How and When You Review Compensation. First and foremost, by creating…
State Trust Jurisdictional Wars: Where the States Stand in 2024
By Steven J. Oshins, Esq., AEP (Distinguished) Which jurisdiction do you use to situs your trusts? Let’s look at the most popular trust jurisdictions. Alaska If we went back in time about a decade, the Big Four trust jurisdictions were Alaska, Delaware, Nevada and South Dakota. But somewhere along the way, Alaska seemed to have lost its way. I haven’t personally heard of even one non-Alaska resident using Alaska law in many, many years. I’m sure it’s being done, but, if so, it can’t be a lot of trusts. Alaska hasn’t materially improved its trust laws in so many years…